Before FGE, we ran (and still do!) Simple Words, a product marketing agency that specializes in making complex things simple. So trust us - whatever your industry, whatever your expertise, we’ll get up to speed fast.
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We’ll hop on super-efficient calls (think one hour = three months of posts) where we’ll dig into what makes you different, what hills you’re willing to die on, and how you want to be seen in your space. On top of that, we’re constantly testing new formats and styles to make sure your content actually stands out.
Honestly? Not much. Just your uniqueness.
Once you sign up, we’ll kick things off with deep-dive KT (Knowledge Transfer) calls to nail down your positioning and content strategy. After that, all we need is 10-minute catch-ups every two weeks to stay updated on what’s happening in your world. No endless back-and-forth.
You focus on running your business - we’ll make sure your LinkedIn presence keeps up.
Yes. Because if it doesn’t, what’s the point? We don’t do copy-paste thought leadership or AI-generated fluff. We study how you talk, what you care about, and what makes you you - so that posts are distinctive.
The goal? Your posts should be unmistakably you - so much so that even without your name, people know it’s yours.
LinkedIn isn’t a magic hack where you post twice and suddenly have VCs throwing money at you (wouldn’t that be nice?). But if done right? It could be a $100,000 pipeline waiting to happen.
Clients start seeing higher engagement and inbound interest within the first month, and in 3-6 months, they’ve built a reputation that leads to real deals, partnerships, and opportunities. The key is consistency, smart positioning, and not sounding like every other founder out there.
Nope. People come to LinkedIn for authenticity, vulnerability, and real insights. AI tends to churn out generic, over-polished content that strips away the personality that makes you stand out.
That said, we’re not anti-AI. We use it for research, organization, analytics, and speeding up grunt work - but when it comes to the actual writing? That stays 100% human.
Absolutely. If you want engagement, you have to engage—it’s that simple. Research shows there’s a 0.57 correlation between comments given and comments received.
LinkedIn isn’t a stage; it’s a conversation. And if you’re only posting without interacting, you’re just shouting into the void.
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Here’s how we do it: we build a commenting strategy that targets the right people—your ICP, plus highly visible accounts that your ICP follows—and we make sure your name keeps showing up in the right places.
About 30% of our comments are high-effort, thought-provoking takes that can later be expanded into full posts.
The rest? A mix of smart, funny, and engaging responses that add to the conversation (none of that “Great post! 👏” nonsense). This isn’t just about visibility—it’s about building a real community around your brand.
Nope. We build everything from scratch – prospect list, messaging, sequences, the whole thing. We’ll make sure the right people start paying attention.
